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Sample Plan
Cover Pages
Executive Summary
The Enterprise
The Market
Operations
The Organization
Key Risks/Time Line
Prospective Financials
Sample Business Plan

What's New
We are pleased to present an updated version of our sample plan for the benefit of all visitors.  Since the original sample plan was posted in 1996, tens of thousands of entrepreneurs and students have used it as an effective guide.  To enhance this utility, the plan sections include descriptions of section comments.  

About The Sample Business Plan

The sample business plan can be used as a guide for preparing your own plan document.  Having prepared successful plans for a wide variety of companies for the past 3 years, BulletProof Business Plans believes the outline and components that follow are applicable to almost every type of business. 
 

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BulletProof Business Plan - Outline/Components

How Does The Sample Business Plan Compare To Actual Documents Prepared By BulletProof Business Plans?

In most respects, the sample plan reflects the style and presentation found in our business plans.  However, there are a number of key differences.  Perhaps the most significant one is the difference in the level of detail and length of the business plan for the sample company TouchTop Technologies.

  • Length and Detail:  Many sections of the sample business plan contain less detail than an actual plan might have.  For instance, the product description for Touchtop Technologies only takes about two paragraphs and the entire "Enterprise" section takes only about four pages.  We have found that it general takes between four to eight paragraphs to adequately describe the products or services of most companies.  Similarly, the "Enterprise" sections of our document are generally anywhere from six to eleven pages depending on the company.

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